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Digital Solutions for Small Business
Digital Marketing Glossary of Terms - T
A digital marketing glossary of terms is a list of terms and definitions that are used in digital marketing. The following are some of the top digital marketing glossary terms.
Tag - A keyword (often in a string) which is attached to a blog post, tweet (see “hashtag”), social bookmark or media file. Tags help categorize content by subject.
Technorati - A leading blog search engine that aggregates blog content and scores blogs’ popularity or influence.
Title Tag -A form of meta-data used by search engines to categorize Web pages by title. Search-engine algorithms traditionally value title tags to determine/categorize page content.
Tweet - A “tweet” is the special name for an entry made on the microblogging site, Twitter. Up to 140 characters long, tweets can consist of random status updates, news, commentary, or anything an individual wants to communicate to followers at that moment, including personal messages to other users or groups and links to external content (articles, photos, and videos).
Tweetup -A take-off on “meet-up,” a Tweetup is a meeting organized for friends, fans and/or strangers on Twitter. Also known as a “Tweet Chat,” it can be used in marketing for consumer engagement and brand awareness by building and educating large communities of people.
Twitter -Twitter is a microblogging platform which allows users to create profiles, share short updates on a timeline, and engage with other users, much like a social-networking site.
Digital Marketing Terms
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